Stay on top of emerging trends in healthcare digital marketing and social media. Learn more about digital marketing strategies to help grow your practice.
On average, nearly 400 new users signed up on Facebook every minute in 20211. Another interesting fact - users in the US aged 65 or older are the fastest growing demographic. Clearly, marketing on Facebook can help expand your practice like no other social media platform can.
Did you know that visual content can influence your patients online and help bring them to your practice? It’s true. In fact, posts with images get 180% more engagement!
With patient-centered care being widely acknowledged as the core aspect of modern healthcare, a content marketing strategy that focuses on patient education is more critical for your practice today than ever before.
Did you know that there are 28 billion healthcare searches in the US each year on Google?1 A significant portion of those searches are captured by a Google Ad link at top of search page.
2022 will bring big changes to online searches for healthcare consumers. Your website is the first point of contact with patients and is a critical marketing element to attract new patients online.
The healthcare industry made significant innovations in the use of online platforms to reach select patient populations. The rate of innovation is expected to increase rapidly in the foreseeable future.
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